A influência das affordances no posicionamento das mãos para abertura de embalagens de água mineral
Abstract
A análise de affordances é um componente importante para a investigação de tarefas motoras que envolvem a manipulação de produtos. O presente estudo teve como propósito verificar como se dá o posicionamento das mãos durante a abertura de embalagens com diferentes formatos e como essa ação é influenciada pelas affordances. Participaram 240 brasileiros e portugueses igualmente divididos entre jovens, adultos e seniores. Foram avaliadas 5 embalagens no Brasil e 5 embalagens em Portugal, com características morfológicas semelhantes. A tarefa realizada foi pegar e abrir cada uma das embalagens. Ao final, não houve diferenciação entre os dois países nem entre os gêneros. Os fatores para o posicionamento das mãos foram o centro de massa e a forma do produto. Regiões côncavas auxiliam a manipulação, porém quando estas estão abaixo do centro da embalagem transmitem a ideia de desequilíbrio e dificulta a percepção das melhores affordances.
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DOI: https://doi.org/10.35522/eed.v29i3.1270
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Revista Estudos em Design, Rio de Janeiro, RJ, Brasil, ISSN Impresso: 0104-4249, ISSN Eletrônico: 1983-196X
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